COVID-19 has shaken up the world. It has disrupted businesses, impacted economies, and changed the buying behavior within weeks. With no physical interaction possible, businesses had to quickly move their operations online. The pace of this move towards digital was aptly captured by Microsoft’s CEO when he said, “We have…

Author Details Author Name: Jeb Blount Author Bio: Jeb Blount is the bestselling author of ten books and among the world’s most respected thought leaders on sales, leadership, and customer experience. …

Author Details Author Name: Carlos Hidalgo Author Bio: Carlos Hidalgo is a 25-year business veteran. Over the span of the last two-plus decades, he has held corporate roles, started his own entrepreneurial ventures, and served in non-profits. …

Author Details Author Name: Bill Lee Author Bio: Bill Lee is President of Lee Consulting Group. He is also CEO of the Customer Strategy Group, which organizes industry-leading conferences, including the Summit on Customer Engagement, Customer Reference Forum, Summit on Customer Communities, and CAB Exchange Summit. For eight years his organizations have…

LinkedIn is the largest professional network, having an audience base of nearly 600 Million influential, affluent and educated people. These professionals consider it to be their source for driving professional growth. They come to LinkedIn to learn, share and get inspired by connecting with people and engaging with relevant content. …

Marketers love kids. Period According to Statista, Global Ad Spend on Kids is forecast to grow to $4.2 Billion by 2019 In addition to their own consumption requirements, they influence their parent’s buying decisions on automobiles, clothes, family trips and dinner places. So, what is the behaviour of kids across…

The proliferation of mobile devices coupled with increased advancements in technologies has brought with it a host of new challenges for the banks. They are grappling with more competition from other banking and non-banking institutions, low profitability due to increased commoditization and decreased customer loyalty. According to a recent EY…

While the world talks about the Facebooks and the Whatsapps of the world and how they have completely hooked us to our phones, there is something, the presence of which has gone unnoticed. …

When we think about field service, we probably start envisioning hard hats, safety glasses and leather tool belts surrounded by industrial machines. That is how it probably looked for a long time with field service agents involved in lots of manual processes, reacting to broken equipment and bearing the traditional…